Kimberly Lau is the visionary founder of Project ReWear, a pre-loved children’s clothing boutique helping parents save money and the planet. Kimberly’s initiative is redefining the future of fashion by making sustainable, high-quality children’s clothing both accessible and affordable for modern families.
Meet Kimberly Lau.
As a single mom of two boys, Kimberly has experienced firsthand the challenges of kids outgrowing clothes at lightning speed. This often leads to excessive waste and financial inefficiencies. But instead of just seeing a problem, she saw a market opportunity: a scalable, sustainability-focused business that helps families rethink how they shop.
Kimberly has a backgound in wealth management. Her heart is rooted in responsible living. She was inspired to create Project ReWear after realizing the environmental toll of fast fashion. This holds true especially in children’s apparel.
Kimberly is dedicated to building a brand that not only helps parents save money but also benefits our planet’s health. Project Rewear promotes the use of pre-loved clothing. By doing so, she is showing that responsible fashion for children can be both enjoyable and affordable, while making a positive impact.
Project ReWear.
Since launching in Thousand Oaks, CA, Project ReWear has saved over 800 pounds of clothing from landfills through its curated selection of pre-loved outfits for kids. They are more than a boutique. It’s a movement supporting families in making mindful, cost-conscious choices that honor the planet.
Project ReWear handpicks and purchases high-quality, preloved children’s clothing from thrift stores. Then they create a stylish and sustainable shopping experience for all ages. Each piece is selected for its quality and design, making it possible for parents to find affordable, unique outfits without compromising on style or sustainability.
Project ReWear is raising funds for the SoCal wildfire victims with their #LAStrong campaign. Their limited-edition, pre-loved items feature artwork inspired by the retro blue VW camper van that miraculously survived the Palisades fire and became a beacon of hope for so many. #LAStrong exemplifies how entrepreneurs can merge philanthropy with business success, ensuring that impact continues long after the headlines fade.
Kimberly’s Takeaways.
“Through Project ReWear, I hope to inspire families to embrace sustainability in an approachable way, knowing they can save money, support their community, and protect the planet all at once. Whether it’s through our landfill-saving efforts, the #LAStrong collection, or our curated preloved outfits, we’re here to show that fashion can be a force for good.”
In Closing.
Project ReWear is more than a shop; it’s about making smarter, more responsible choices while keeping kids looking fabulous. Kim loves seeing parents leave with unique, budget-friendly outfits, knowing they are helping to save the planet one piece at a time.
Kimberly is dedicated to building a brand that not only helps parents save money but also benefits our planet’s health. Project Rewear promotes the use of pre-loved clothing, showing that responsible fashion for children can be both enjoyable and affordable, while making a positive impact.
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